This colourful and highly animated case takes us through the highs and visceral lows of having a womb. #WombStories’, for Essity by AMV BBDO London, crafted a partially animated campaign that lives up to its title and has empathised with women in ways that no other campaigns have thus far.
Our verdict: Outstanding work! We can see what it was awarded a Grand Prix in Film Lions at Cannes Lions Festival of Creativity 2021